Embracing size inclusivity

At Jinx the Label, we believe that every woman deserves to feel beautiful and confident, regardless of her size. Fashion is not just about trends or aesthetics, it’s about selfexpression, individuality and celebrating all body types. That’s why size inclusivity is at the heart of everything we do. From our ethically crafted collections to our complimentary custom tailoring, Jinx the Label is proud to be an advocate for size inclusivity in fashion.

The importance of size inclusivity in fashion

For far too long, fashion has catered to a narrow range of body types, leaving many women feeling overlooked and excluded. The message was clear, if you didn’t fit the mold, the clothes weren’t made for you. But the reality is that beauty comes in all shapes and sizes and the fashion industry is slowly waking up to this truth.

Size inclusivity means offering clothing that fits and flatters a wide range of body types, but it’s also about embracing diversity in the way we represent fashion. Women of all sizes should see themselves reflected in campaigns, on runways and in the clothing that is available to them.

How Jinx the Label champions size inclusivity

At Jinx the Label, we’ve made it our mission to break away from outdated size conventions. Our collections are designed with every woman in mind, ensuring that everyone can enjoy the elegance and comfort of our styles. Here’s how we’re leading the charge:

1. Complimentary custom tailoring

One of the most important ways we ensure size inclusivity is through our complimentary custom tailoring service. Every body is unique and we believe that clothing should fit the individual, not the other way around. By offering free tailoring, we empower our customers to get the perfect fit, no matter their size or shape. This not only promotes size inclusivity but also encourages sustainable fashion practices by creating made to measure pieces that last.

2. Thoughtfully designed pieces

Our design process is rooted in a deep understanding of the female form. From our signature fabrics to the intricate, handdrawn prints like those featured in our Rebirth collection, every style is crafted to flatter a wide range of body types. Whether you’re curvy, petite or somewhere in between, our pieces are designed to accentuate your natural beauty.

3. Size inclusivity as a standard, not an exception

Many brands offer size inclusivity as an afterthought or as part of limited collections. At Jinx the Label, we don’t believe in limiting our collections to a specific size range. Every piece we create is available in a variety of sizes, from XS to 6XL, and with our custom tailoring option, we can accommodate even more.

4. Empowering representation

We are committed to showcasing the diversity of our customers in our campaigns and on our social media platforms. Our models reflect the real women who wear Jinx the Label, and we strive to create imagery that makes everyone feel seen and celebrated.

Why size inclusivity matters to us

Size inclusivity isn’t just a trend for us, it’s a core value. We understand that women have a wide range of body types and every one of them deserves to feel good in the clothes they wear. By offering size inclusive designs, custom tailoring and diverse representation, we’re building a brand that truly caters to all women, no matter where they fall on the size spectrum.

For us, inclusivity is about more than just fashion, it’s about creating a welcoming space for women to express themselves without the constraints of traditional sizing. It’s about empowerment, confidence, and celebrating the beauty of every body.

Join the Jinx the Label movement

At Jinx the Label, we’re proud to be advocates for size inclusivity and we invite you to be a part of this movement. Whether you’re shopping for a special event or looking for everyday essentials, we promise that our clothing will make you feel as good as you look. Because when fashion is inclusive, everyone wins.

Let’s continue to push the boundaries of what fashion can be and celebrate the diversity that makes us all unique. With Jinx the Label, the perfect fit isn’t just a dream, it’s a reality.